Harry Dobson
Harry Dobson is the Director of Media at Odin Digital. He oversees all internal and client media — strategy, production, editing and distribution — and leads the team and external creatives who make it.
How Harry got here.
Harry directs content strategy and production for both Odin Digital and its clients.
He owns the full pipeline: concept, shoot, edit and distribution, rather than handing creative over the fence once it is filmed.
He leads the internal media team and manages the external creatives brought in for larger productions.
His remit spans social platforms, paid ad creative and long-form projects, with brand consistency held across all three.
Because creative volume is the main lever on paid social performance, he works closely with the campaign team on formats and testing.
The values behind how Harry works are set out in our ethos, and you can meet the wider leadership group on the about page.
What Harry leads at Odin Digital
As Director of Media, Harry owns everything that gets produced and published.
Content strategy
Harry decides what gets made, for which platform and to what end — before anything is filmed or designed.
Production and editing
He runs the production process and the edit, keeping quality and turnaround consistent across accounts.
Distribution
He plans how content is published and repurposed across social, ads and long-form so one shoot works harder.
Brand consistency
Harry holds the visual and tonal standard across every asset that leaves the agency.
Work Harry is closest to
Articles by Harry.
Harry Dobson has written 19 guides published on the Odin Digital blog.
- Brand & Creative Services in Adelaide: The Complete GuideStrategy
- Brand & Creative Services in Perth: The Complete GuideStrategy
- Brand & Creative Services in Brisbane: The Complete GuideStrategy
- Brand & Creative Services in Melbourne: The Complete GuideStrategy
- Brand & Creative Services in Sydney: The Complete GuideStrategy
- Signs Your Business Needs a RebrandStrategy
- What Is Brand Activation? Examples and StrategyStrategy
- Do Small Businesses Need a PR Agency?Strategy
- How to Choose a Graphic Design AgencyStrategy
- Brand Identity vs Logo Design: What's the Difference?Strategy
- How Much Does a Rebrand Cost in Australia in 2026?Strategy
- SEO Copywriting: How to Write Content That Ranks AND Converts in 2026Content Marketing
- Content Marketing in 2026: How to Cut Through the NoiseContent Marketing
- The Content Marketing Matrix (2026): 4-Quadrant Framework to Turn Content Into RevenueContent Marketing
- Social Media Marketing Strategy: Beyond Vanity MetricsSocial Media
- The Rise of TikTok for Business: Is It Right for Your Brand?Social Media
- Facebook Ads Targeting in 2026: What Still Works in AustraliaSocial Media
- Instagram Ads vs Facebook Ads: Which Platform Should You Choose?Social Media
- TikTok Ads vs Instagram Reels Ads: Where Should Australian Brands Advertise?Social Media
Connect with Harry.
Harry is Google and Meta certified. He doesn't keep public profiles at the moment — the quickest way to reach him is through the Odin Digital team.